Privacy Policy

Last Updated: April 22, 2026

1. Introduction

White Sail Realty, Inc. ("White Sail," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect about you, how we use it, how we share it, and the choices and rights you have. It applies to information collected through our website whitesailrealty.com and associated subdomains, forms, and services (the "Site").

2. Information We Collect

We collect the following categories of information:

Information you provide directly. When you fill out a form (for example, a rent-estimate request or contact form), we collect the information you submit, which may include your name, email address, phone number, property address, property details (bedrooms, bathrooms, square footage, condition), and any message you send us.

Information collected automatically. When you visit the Site, we automatically collect certain information about your device and browsing activity, including IP address, browser type and version, operating system, referring URL, pages viewed, links clicked, time spent on pages, and general geographic location derived from IP address.

Information from cookies and similar technologies. We use cookies, web beacons, and similar technologies to operate the Site, remember your preferences, measure site performance, and support advertising. See Section 7 for details.

Information from third parties. We may receive information about you from third-party data providers, rent-analytics vendors, advertising platforms, and publicly available sources (such as property records).

We do not knowingly collect information from children under 16.

3. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide rent estimates, market analyses, and related services
  • Provide, operate, and improve the Site and our services
  • Communicate with you about our services, including follow-up calls and emails related to your inquiry
  • Send marketing and promotional communications you have consented to receive (you can opt out at any time)
  • Measure and analyze Site performance and user behavior
  • Detect, prevent, and address fraud, security issues, and violations of our Terms
  • Comply with legal obligations, including real estate licensing, tax, and fair housing laws

4. How We Share Your Information

We share information only as described below. We do not sell your personal information within the meaning of the CCPA/CPRA or any comparable state law.

  • Service providers. We share information with vendors who perform services on our behalf — for example, website hosting, form and CRM software, analytics providers, email delivery services, rent-data providers, and lead-management platforms. These vendors are contractually restricted to using your information only to perform services for us.
  • Professional advisors. Lawyers, accountants, and auditors, when necessary and subject to confidentiality obligations.
  • Business transfers. If White Sail Realty is involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction, subject to customary confidentiality protections.
  • Legal and safety. When required by law, subpoena, or court order, or when we believe in good faith that disclosure is necessary to protect our rights, property, or safety, or that of our users or the public.
  • With your consent. Any other sharing with your explicit, informed consent.

5. Third-Party Analytics and Advertising

We use third-party analytics and advertising services (which may include Google Analytics, Meta Pixel, and similar tools) to understand how visitors use the Site and to deliver advertising. These services may collect information about your browsing activity across websites over time. You can opt out of interest-based advertising through the Digital Advertising Alliance (aboutads.info/choices), the Network Advertising Initiative (networkadvertising.org/choices), or your browser's privacy settings.

6. Data Retention

We retain personal information for as long as necessary to provide our services, respond to your inquiry, comply with our legal obligations, resolve disputes, and enforce our agreements. Retention periods vary by data type and legal requirement. If you request deletion, we will honor that request subject to the exceptions allowed by applicable law.

7. Cookies and Tracking

We use the following categories of cookies and similar technologies:

  • Strictly necessary — required for the Site to function (e.g., form submissions, security).
  • Performance and analytics — help us measure how the Site is used.
  • Functional — remember your preferences.
  • Advertising — used to deliver relevant advertising on and off the Site.

You can manage cookies through your browser settings. Blocking certain cookies may affect Site functionality. Where required by law, we display a cookie banner allowing you to accept or decline non-essential cookies.

8. Your Privacy Rights

California residents (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Know what personal information we have collected about you, the sources, the purposes, and the categories of third parties with whom we share it
  • Request a copy of your personal information
  • Request correction of inaccurate personal information
  • Request deletion of your personal information
  • Opt out of the "sale" or "sharing" of personal information (note: we do not sell or share personal information for cross-context behavioral advertising)
  • Limit the use of sensitive personal information
  • Not be discriminated against for exercising any of these rights

To exercise these rights, call (949) 791-4441. We will verify your identity before responding. You may also designate an authorized agent to make a request on your behalf.

Other U.S. state residents

If you are a resident of a state with a comprehensive privacy law (including but not limited to Virginia, Colorado, Connecticut, Utah, and others that come into effect from time to time), you may have similar rights. Contact us using the information above to exercise them.

International visitors

The Site is operated from the United States. If you access the Site from outside the U.S., you understand that your information will be transferred to, stored, and processed in the U.S.

9. Security

We use reasonable administrative, technical, and physical safeguards to protect your personal information, including encryption in transit, access controls, and vendor due diligence. No method of transmission or storage is 100% secure. If you have reason to believe your information is no longer secure, contact us immediately.

10. Do Not Track

Some browsers offer a "Do Not Track" ("DNT") signal. Because there is no industry standard for how to respond to DNT signals, we do not currently change our practices in response to DNT signals. We do honor the Global Privacy Control (GPC) signal where applicable under CCPA/CPRA.

11. Children

The Site is intended for adults. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, contact us and we will delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top reflects the most recent revision. Material changes will be posted on this page and, where required, notified to you directly.

13. Contact

Questions, concerns, or requests about this Privacy Policy or your personal information?

White Sail Realty
Attn: Privacy
Phone: (949) 791-4441
CA DRE License #02179388

This Privacy Policy is provided as a starting point for our website disclosures and does not constitute legal advice. We recommend reviewing it with qualified privacy counsel as our data practices and applicable law evolve.

Start a Conversation with Us

Give our team a call today at (949) 673-9900 or click below to contact us. We can't wait to hear from you!

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"White Sail Realty has made my life so easy! About three years ago I lived in a 2 bedroom house on the Peninsula where I had the pleasure of working with White Sail Reality for the first time. Now that I am once again moving back to the Peninsula, White Sail Reality was undoubtedly my first and only call. I told them I wanted to live in a one bedroom apartment and within the week they found me the perfect place, right where I want to be. I came back to the the Peninsula and will always go back to and recommend White Sail Reality. They make your life so EASY, which is why I tell everyone to move with them. The company also responds to TEXT messages within 10 minutes, which we all know is a huge plus! Thank you a White Sail Reality!"

Paige C. Satisfied Client

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